After sign-up you land on /home. Create a team is on that page and in the account switcher (top of the sidebar) at any time.
| Personal account | Team workspace | |
|---|---|---|
| Created | Automatically at sign-up | By you — one per brand or client |
| Holds | Your profile, your plan if you have no team yet | Products, designs, quotes, storefront, members, billing |
| Storefront | None | /c/<workspace-slug> |
Everything in this help center happens inside a team workspace. If the sidebar shows no Customizer group, you are in your personal account — create or switch to a team.
/c/acme-sportswear) — you can edit it now; avoid changing it after launch.Create another team. Each workspace has its own catalog, storefront, members and plan. Use the account switcher to move between them, or Mission Control (/home) to see all of them at once. Agencies running many client stores do exactly this.
Can I rename the workspace? Yes, in Settings → Organization. The slug can also be changed there, but every existing storefront link and embed breaks — do it before you publish.
I was invited — do I need to create a team? No. Accept the invitation email; the workspace appears in your switcher.